Hamburger Supermarkt

So fiel das Netz auf versteckte Edeka-Werbung herein

Foto: Sascha Müller / BM

Filiale in der HafenCity sorgt mit Protestaktion gegen Rassismus für Furore. Tatsächlich handelt es sich um eine PR-Kampagne.

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Viele Medien stiegen voll auf die Kampagne ein

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Virale Kampagnen werden bei Werbeagenturen immer beliebter

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