Umfrage

Untersuchung: dm bei Kunden beliebt, Primark weit hinten

Lesedauer: 4 Minuten

dm und Rossmann- Fünf Fakten über die Drogerieketten

dm und Rossmann: Fünf Fakten über die Drogerieketten

dm und Rossmann: Das muss man über die Drogerieketten wissen

Beschreibung anzeigen

Eine Umfrage zeigt, wie zufrieden Kunden im Einzelhandel sind. dm landet dabei weit vorne, Primark ist bei vielen Kunden unbeliebt.

Essen. Die Investitionen der Einzelhändler in ihr Internet-Angebot zahlen sich aus: Einer Studie zufolge wächst die Zufriedenheit der Kunden mit Online-Shops, die stationären Läden indes bewerten sie zunehmend kritisch. Das Beratungsunternehmen EY-Parthenon, Autor der aktuellen Untersuchung, sieht den Handel deshalb „in der Zwickmühle“.

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Warum dm so viele zufriedene Kunden hat

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Karstadt und Kaufhof gehören zu Gewinnern

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Kik und Primark sind die Verlierer

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